M&M's Mint Crunchy Cookie launches exclusively at Walmart in September

M&M’s Mint Crunchy Cookie launches exclusively at Walmart in September 2026, marking the candy brand’s latest limited-edition flavor. The new product features smooth mint-flavored milk chocolate wrapped around a crunchy cookie center, available in two sharing sizes: 2.83-ounce and 7.4-ounce bags, according to reporting from The Kitchn and Tasting Table.

Colorful candy pieces in mint and brown tones, close-up macro view of individual M&M's with visible cookie texture center, bright studio lighting

The launch builds on the success of M&M’s Crunchy Cookie, which debuted in 2022 to strong consumer reception. According to The Kitchn, Mars designed the new mint variety as “a refreshing twist on a baked goods-inspired treat that brings a satisfying crunch to the lineup,” directly inspired by the earlier crunchy flavor’s performance. The mint chocolate combination has drawn comparisons to Girl Scout Thin Mints and Andes chocolate mints from early reviewers who sampled the product ahead of its retail rollout.

The exclusive Walmart partnership reflects a broader retail strategy for major candy brands seeking to drive traffic to specific retailers through limited-edition flavors. Walmart has increasingly positioned itself as a destination for exclusive snack launches, a trend that has expanded across the confectionery category in recent years as brands seek to differentiate their offerings and create urgency among consumers.

Retail shelf display with colorful candy packaging, M&M's bags in various sizes on white shelving under bright fluorescent lights, blurred store background

The product will be available for a limited time only, according to reporting from AllRecipes and Daily Voice. Both in-store and online availability at Walmart.com is confirmed, expanding access beyond physical locations. The September 2026 rollout positions the flavor as a fall-season offering, when chocolate and mint combinations typically gain consumer interest.

Sources

The Kitchn — Product review, sizing information, comparison to 2022 Crunchy Cookie launch, and inspiration details
Tasting Table — Confirmation of Walmart exclusivity, September launch, and package sizes
Fox8 — Exclusive Walmart availability confirmation and September 2026 launch date
AllRecipes — Limited-time release confirmation and Walmart-exclusive status
Daily Voice — Official M&M’s spokesperson statement on exclusive Walmart availability and September launch
Simply Recipes — Context on 2022 Crunchy Cookie success and new product development

About the author, Chris Martin

Chris Martin is a US economics and current affairs journalist covering the intersection of policy, markets, and everyday financial life. With a background in financial reporting and a sharp eye for the stories behind the numbers, Chris brings clarity to some of the most complex issues shaping the American economy today. At ECIKS.org, Chris covers breaking developments across domestic economic policy, business strategy, Wall Street movements, and political decisions that ripple through financial markets. His reporting blends rigorous data analysis with accessible storytelling making critical information useful for investors, entrepreneurs, and engaged citizens alike.